If your Salesforce instance is configured to send email messages on your behalf using your domain, and those messages end up being filtered or even blocked as spam, you need to properly configure email settings within Salesforce and DKIM and SPF records using your DNS provider. These settings will add proper authentication headers to your email messages, which allow receiving email servers and spam protection filters to identify such messages as legit communications coming from you via an authorized email provider. Note: old vs new… Read More »Improving email deliverability in Salesforce – configuring DKIM and SPF records
Email is a primary communication method one of the most important customer retention and acquisition channels for many companies getting. At the same time, it is oftentimes a primary source of the attacks. Because of this, the success of your marketing campaigns is very dependent on deliverability rates and proper configuration of the mail server and domain name servers. This article will explain the basic configuration and best practices for email DNS settings. DNS settings can be pretty complex and confusing for many people, especially… Read More »Configuring DNS for email. Best practices for mail delivery and spam protection.